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Behavioral Science in Category Management : Webinar with CMA

In the ever-evolving landscape of category management, understanding your shoppers is the key to crafting impactful strategies. That's why VideoMining is thrilled to partner with the Category Management Association (CMA) to bring you an exclusive webinar that will transform how you perceive shopper behavior.

Announcing Our Exclusive Webinar with CMA

We are excited to invite you to a transformative session where we’ll delve deep into the world of shopper insights. This collaboration with CMA marks a significant step in empowering category managers with the tools and knowledge to go beyond traditional data metrics. 

What You’ll Learn

During this webinar, you’ll discover how integrating behavioral science into every stage of the category management process can revolutionize your approach. Here’s what to expect:

  • Behavioral Science in Action: Learn how minor retail stimuli can influence shopping behaviors and how to leverage these insights for your advantage.
  • Comprehensive Shopper Insights: Understand the various types of consumer and shopper insights throughout the purchasing journey.
  • Shopper Journey Mapping: Gain the ability to map out and truly comprehend the experiences of thousands of shoppers as they navigate stores and make purchasing decisions.

Why This Topic?

At VideoMining, we believe that many category managers are making decisions based on incomplete insights. By focusing on the hidden realities of shopper behavior, we aim to equip you with actionable strategies that will elevate your category management approach. This topic is crucial because it challenges assumptions and provides a fresh perspective on connecting with your shoppers.

Don’t miss this opportunity to redefine your understanding of shopper behavior. Register now to secure your spot and join us in embracing a new perspective that will take your category management strategy to the next level!

Join us for this exciting journey into the depths of shopper behavior, and discover how to drive sustainable growth with insights that are rooted in verifiable facts and behavioral science.